Sunday, May 4, 2008

Microsoft Surface (movie)

Chindogus are not always born in the basement of a blue-collar worker who wants to make life better for himself and his family. They are frequently given birth to by some of the largest corporations in the world. Microsoft Surface is the Penthouse of gadget porn; high resolution, airbrushed, and high priced. In the best of worlds the table, often combined with the preparation and consumption of food, is a gathering place. It is a place of salvation, salvation from the business of life. This is especially true of the dinner table, which the Microsoft Surface is clearly not trying to replace. But, even the bar table is a place to get away technology itself and spend time interacting with people face to face (talking about technology). This video sarcastically points out that using a digital display surface as a table is going to detract from the simple interaction of two individuals. This exposes two important questions for me. The first, how do you encourage honest, direct, quality human to human interaction through a table display? The second, how do you prevent feature creep in a totally digital interface? The companies that find good solutions to both of these questions will be the ones to succeed.





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